PVR#39;s acquisition to combine brands strength: SPI cinemas CEO

PVR#39;s acquisition to combine brands strength: SPI cinemas CEO SPI cinemas are owners of Sathyam Cinemas, one of the largest screen exhibitors in South India. "While it (deal) is only natural for you to wonder what this means for brand SPI, we want to let you know that this decision is not solely a business decision but one that is based on the larger picture," SPI Cinemas Chief Executive Officer Kiran Reddy said.

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