Under the terms of the agreement, both the partners will jointly fund a multi-media marketing campaign that would aim to increase awareness, relevance and adoption of gold jewellery among Indian consumers, especially millennials and the new generation, GJEPC said in the statement on Monday.World Gold Council, GJEPC ink pact to promote gold jewellery in India
Under the terms of the agreement, both the partners will jointly fund a multi-media marketing campaign that would aim to increase awareness, relevance and adoption of gold jewellery among Indian consumers, especially millennials and the new generation, GJEPC said in the statement on Monday.
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