With the Narcotics Control Bureau naming Deepika Padukone, Sara Ali Khan and Shraddha Kapoor, many brands are now downplaying their ads. Experts say their brand value may drop around 30 percent. In 2019, Padukone enjoyed a brand value of $93.5 million.Brands to remain cautious before signing up Bollywood stars as ambassadors in the wake of drugs controversy
With the Narcotics Control Bureau naming Deepika Padukone, Sara Ali Khan and Shraddha Kapoor, many brands are now downplaying their ads. Experts say their brand value may drop around 30 percent. In 2019, Padukone enjoyed a brand value of $93.5 million.
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